Sex toy makers partner with comedy clubs
If I had to guess what topic comedians joke about most frequently, I’d have to guess that sex takes the cake. It’s almost like you’re not a stand-up comic until you poke fun at the deed.
So it’s no real surprise that a sex toy company might try to capitalize on the comedy scene. Fun Factory, the largest manufacturer of adult novelty toys in Europe (that’s some of their products above), started a marketing campaign to sponsor a comedy show called “Naughty Show” at the Viper Room. The first show included some well-known names in the comedy world, like Iliza Shlesinger, Tom Segura, and Steve-O. And now the idea is to expand these events to keep them coming. Future shows will feature Doug Benson, Christina Pazsitzky, and Russell Peters.
Odd strategy, but who knows? Maybe comedy nerds are a solid market share for adult toys. I won’t judge.